Jerry Seinfeld was paid mega dollars to present his success secrets at a leadership conference. Apparently he mounted the stage stairs on the right and wrote 3 words on a big white board that had been set up in the centre of the stage and exited stage left. Seinfeld had written ‘DO THE WORK’!
3 simple words and his secret to success. So what stops us from sometimes doing the work? I know what stops me. Sometimes it’s good old procrastination. One strategy I have learnt over the years is to tell myself ‘OK I will only do 10 minutes and stop’. This tricks me into starting which can often be the hardest part, and of course after 10 minutes I have momentum so tend not to stop. Another strategy that I have learnt is to buddy up with someone. Whether this is going for a run or on a work project, it helps keep you accountable. In fact we used this exact strategy to write and complete our first book in record time!
Peter Cook my mentor and a Thought Leader on implementation – on projects that matter, says identify where you are weakest, is it in starting, continuing or completing the work and have strategies in place that help you.
What strategies do you use to ‘Do the work’? Please comment, I would love to hear what works for you.

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