Breaking bad, good, great…


What’s thedownload difference between good and bad? Can we pinpoint the moment when a story we are telling moves from bad to good to great? When I’m pondering this difference, I sometimes think about poor Walter White from the TV series Breaking Bad – you know, he’s the high school teacher with cancer who turns into a drug kingpin so his family could be financially secure when he died. That’s one confused line between good and bad, isn’t it?

But you can’t deny Walter’s guts. Quite often in business we need just a hint of the courage displayed by Walter as he waded into the drug trade. He was such a rookie when he started, but through trial and error, taking on feedback, and practice, he became great at his (decidedly illegal) new vocation.

Yep, that’s right: I am saying we can all learn something from Walter White! Please bear with me. I’ll explain.

At my daughter’s school they started teaching the violin in grade 2, much to the parents’ horror. We knew we would have endless cat-on-a-hot-tin-roof performances before something passable emerged. But the music teacher was wise and explained that kids at that age love trying new things – and don’t even know if they are bad it at. By the time they realise, if they have stuck with it long enough, are likely to both enjoy the violin and be good at it. She turned out to be right!

Good ideas need time to incubate, and to go through a gawky adolescence phase before emerging fully-blown and beautiful. It’s often ugly ducklings who turn into swans, after all. But our pressing need for instant gratification often betrays us into making speedy decisions. That’s what makes Walter White’s persistence surprisingly admirable. 

Whatever your vocation – and please let it not be the drug trade! –Walter White showed persistence, motivation and drive to succeed. Funnily enough, those traits will generally take you far regardless of whether you’re intent on using your powers for bad or good.

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