Quite often our first exposure to inspiring storytelling is when we see a motivational speaker on stage. And they usually narrate an epic story that involves scaling Mount Everest or sailing around the world solo.
But interestingly in leadership I find what works on a daily basis is not epic stories but everyday stories. Stories about shopping in Bunnings, or going to a restaurant with friends or dropping your kids off to school. Everyday stories work because your audience can relate to them. They can see themselves in your stories. An epic story has your audience in passive spectator mode, they enjoy the spectacle of your story, but they are not involved in it. An everyday story on the other hand engages your audience differently. They emotionally invest in your story and relive their own experiences through your story. Here are some examples of everyday stories that have delivered potent results. So unless you are a motivational speaker, the next time you embark on a story think everyday not epic, to unlock the power of storytelling.
Power Play
Great leaders are mega influencers, but could their tools of influence be out of date? To influence today, you need more than just the traditional approaches of yell and tell (coercion) and sell (persuasion). With this book, learn new and commercially savvy alternatives that will help you deliver outstanding results in the modern workplace. Influencing others isn’t magic – it’s a skill that you can make work for you.
Recent Posts

The weird provocation the internet is melting over

My tough marker Mum gives this an easy 4.5 stars

Sometimes you need to ask, ‘Am I the drama?’

Did you know art and presenting share a unique goal?

The oldest easy hack in the world

Enough craft, now to the art of presenting
Categories
- Books4
- Business storytelling articles37
- Business storytelling examples50
- Business storytelling techniques93
- Business Storytelling training66
- Case Study5
- Communication4
- Conference Speaker10
- Examples of Story66
- Inspiration39
- Interview with…7
- Latest Posts184
- Life hacks5
- Presentation Skills23
- Speaking24
- Technology3
- Thoughts113
- Uncategorized5
- Workshops2
- Writing3
- X Factor15
